Did you know that every 7 seconds someone new comes online? Young and old, men and women, all gather in front of computers to access the internet. Many, if not most, of them are looking for a way to earn extra income.
Still, according to studies, 9 out of 10 will actually fail to make money online. Think about that! That means if you are reading these words because you want to make money online you will also probably fail.
Largely because generating money online is hard, confusing, and expensive. Well, at least the way that most people approach it.
Did you know that the largest sector of online newbies is represented by people 50 and older? Many of these people have spent a lifetime working in, arguably, the most prosperous nation on the planet yet still need to make ends meet.
Here are some important facts to know:
– Everyone knows that money can be made online.
– You can access an entire global marketplace online.
– Many could not afford to start a brick and mortar business.
– It would take years of trial and error to learn what we teach.
– The inexperienced can start with us and earn money each week.
When new onliners investigate ‘how to make money online’ they are bombarded with so many choices it’s overwhelming. But even if you are a ‘seasoned’ online marketer the choices still don’t get much easier.
Very quickly a couple of pathways become apparent:
(A) You can spend every spare moment in front of your computer engaged in what is actually an endless list of activity to generate sales for your product or service.
(B) You can outsource this activity and spend time, and money, learning which outsource services work and which do not.
But long before you make these choices it is critical to make certain that the product or service you are offering is in demand (that people will really buy it).
WHAT’S IN DEMAND?
Many online newbies, and veterans, are at a lost when it comes to what is really working online. They go from program to program hoping to ‘strike gold’ as it were. Unfortunately, this very behavior is at the root of much of their failure.
Let me go back to the gold reference.
You may know that way back in 1848 there was a big Gold Rush in California. People came from all over the world to stake their claim and find their fortune.
The internet has been likened to this gold rush in many ways. And when you factor in the billion of new users slated to be online by 2020 the analogy becomes even more appropriate.
Of course, in reality only a few people actually did strike it rich and become wealthy in California.
But do you know where most of the money was made?
Yes. You probably guessed it.
It was by the people who sold the picks, shovels, and pans for mining that gold. In fact, in 1853, legend has it that when Levi Strauss opened his small dry goods store and was asked by an old prospector (think “Gabby” Hayes);
“Whatya selling Mister?”
Levi replied; “canvas for tents and wagon covers.”
The prospector quickly shot back; “You should have brought pants!”
Since the prospector couldn’t find a pair strong enough to withstand the punishing hours spent on his knees panning for gold he was constantly in the market for a new pair!
In fact, this prospector was giving Levi Strauss (unsolicited) product feedback because the pants currently being offered didn’t cut it.
Levi, being the smart entrepreneur that he was …. LISTENED!
And, because of this, Levi Strauss and his blue jeans are still around today.